Our Journal

A record-breaking Portfolio Roadshow

9th March, 2015

A record-breaking Portfolio Roadshow

The last week in February saw Liberty Wines take a selection of the portfolio on the annual roadshow.  Taking in four cities in four days, the tasting roadshow to Manchester, Edinburgh, Dublin and Bristol saw increases in attendance of up to 50% on 2014, enabling over 600 existing and prospective customers outside London to taste up to 360 wines poured by 35 producers from across the globe.  Among the Liberty Wines team, was in-house educator, Clare Whitehead, who recently launched the Liberty Wines Academy as part of our ongoing commitment to education. (More details can be found ).  

Feedback from customers confirms that the roadshow plays an important role building customer relations, especially in the context of fewer generic tastings outside London. The breadth and depth of the portfolio, which includes a great selection of beers, ciders and spirits in addition to wine, means there is quality and value at every price point.  

Twitter was abuzz with positive comments as customers and press alike found their latest favourites:

Carruthers & Kent @candkwines
Apart from loads of lovely new wines tasted today @liberty_wines there was a fab new vermouth and a great Aussie gin.

The Bulls Head @BullsHead_Pub
Thanks to Bruce and everybody @liberty_wines brilliant day out at the Manchester tasting on Monday  

Gerard Maguire @64_Wine
What a generous tasting from Liberty today. Extraordinary wines and range

We would like to thank all those who joined us over the four days - customers, press and producers – we couldn’t do it without you! For those not able to make it, you can see more about why we think these tastings are so important and what was on offer in this short video:

https://vimeo.com/user18782870/portfolioroadshowfeb2015